We are revamping our packages and prices for 2008 and we have a new logo which includes "modern photography" so I feel we need to change our package names. Currently our package names are after old romantic movies (etc. Romeo and Juliet, Love Story, Cinderella, etc.) But I feel we should have name that also reflect the modern.

Any suggestions? (I am thinking about getting away from the movie titles, just something in general that is modern )

What do you name your packages?

Over teh years I have switched back and forth on the package names.
Top package has always been Premier, regardless of the price.
Other names (probably in random order, as they come to mind) used have been: Signature, Imperial, Majestic, Royal, Traditional, Classic, Princess, there are others but I would have to look back.

When we did semi-annual price increases, we would change teh names so there would be no confusion of "which Classic" package they were to get. I could ask the bride her package and instantly know the price and contents. Usually the package names would rotate in and out about every two years.

Not very 'modern' I know, but maybe it will help you along in your thinking. Looking through something like a Bed, Bath, and Beyond catlogue might help get you started oar give you ideas.

Mark

after thinking through such cutesy names as "absolutely fabulous/ simply splendid", "urban flat, uptown condo, penthouse suite", names of cake types, names of dress types, names of diamond cuts, etc etc etc...


i finally realized none of those were modern, simple, chic. so here's what i went with:

"the first"
"the second"
"the third"

if you're trying to portray "modern", i'd stick to simple. not necessarily what i've chosen, but something that's not too fussy, not too cute.

for a while i did wedding themed movies, like my big fat greek wedding, my best friends wedding, the wedding singer, etc.

then i could never remember which is which. so i just moved on to:

simplistic
extravagant
and supreme