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Photography by Toine
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What do you think? They'll be printed on 3.5x2in cards, pearl, UV most likely.

I'll be putting them out at some local businesses that I have worked with in the past.

Thanks,

Toine
mjlove
Hey Toine,

Nice cards, simple and to the point. I like. thumbsup.gif

I have a few recommendations:

1. Instead of $75.00 consider making it $74.99 (The .99 make it appears that we [the customers] are getting a deal and somewhat of a saving)

2. The date should read March 31, 2008 (think about taking of the st in 31st)

3. Instead of calling it a coupon word it as an "offer". Try writing it this way:
Bring in this card and get $74.99 off towards a Portrait Package. This offer may not be combined with any other offers, coupons, specials or discounts.
Offer expires March 31, 2008

4. You might want to qualify what Portrait Package this offer applies to. Is it $74.99 off of Package A, B or C or all? Think about this, if I'm that frugal Mom/Dad and realized that the offer is applied to all the Portrait Packages, then I might choose Package A with the lower prices and the offer. Question: Will you take a huge loss for directing the offer towards all the packages? Will you, as the photographer, be able to make a profit on each package? Something to think about.

You also might want to consider directing this offer towards the most expensive package (Package C). If I, as the customer, see that I'm paying a little bit less for Package C and it's priced comparatively with Package A (no discount included and with less prints in Package A) then I, as the customer will most likely choose Package C with less money and more prints.

Just my 2 pennies.

Hope it was helpful.

M.J.
Barefoot-Memories
QUOTE(mjlove @ November 23 2007, 09:16 PM) *
Hey Toine,

Nice cards, simple and to the point. I like. thumbsup.gif

I have a few recommendations:

1. Instead of $75.00 make it $74.99 (The .99 make it appears that we (customers) are getting a deal and somewhat of a saving)


gotta disgaree with changing it to $74.99

DEFINITELY keep it $75.

The .99 trick is to get people to think they're SPENDING LESS.
You want them to think they're SAVING MORE, not saving LESS.

If you have levels of packages, make it only good towards the highest package ... "$75 off the Photography by Toine Premium Package"
mjlove
QUOTE(Barefoot-Memories @ November 24 2007, 12:25 AM) *
gotta disgaree with changing it to $74.99

DEFINITELY keep it $75.

The .99 trick is to get people to think they're SPENDING LESS.
You want them to think they're SAVING MORE, not saving LESS.


Uhh, Thank you? thumbsup.gif

Carey you just basically resaid what I wrote in line 1.

It appears to me that "SPENDING LESS", "SAVING LESS", and "SAVING MORE", is all the same to me. Same difference. It's all an illusion of saving.

M.J.
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